We signed an advertising and marketing agreement with the South Sudan Football Association on 24 November 2023, setting out plans to promote the association’s football activities through the media.
Wol Areej signed for Crawford alongside SSFA President Augustino Maduot Parek at the ceremony, where representatives of both organisations came together to formalise the proposed advertising and marketing work.
Our Executive Director at the time, Garang Malek, witnessed the signing with Robert Zakaria, chair of SSFA’s investment and marketing committee, and the association’s secretary general, Victor Lawrence.
The proposed work centred on media promotion of SSFA activities, giving the agreement a defined communications role alongside our existing work on software, payments and digital services in South Sudan.
Further reading
SSFA, Crawford Company signs agreement for advertising and marketing
Reporting on the football association’s announcement of an advertising and marketing agreement signed with Crawford the previous day.